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Seminar with Dr Cooper

 International seminar

StageGate® helps you implementing best
practices in new product development

A roadmap: stagegate helps making new products profitable  StageGate is a roadmap for driving new product projects from idea to success.
process stage-gate  StageGate builds on research into best practices in product development.
  StageGate is one of the world's most widely used new product processes.

StageGate is a process for tranforming an idea to a success launch and a profitable business.<br /> StageGate tranforms proven best practices in practical business process<br /> The StageGate process adheres to the formula for success
The formula for success is available
Over the years, Professor Cooper has analysed over two thousand development projects. Therefore, we can provide clear, well-documented instructions in how to achieve success and speed with new products. Successful companies are better at specific working methods - the so called best practices - that give top results. These practices include:

     Superior products with unique customer benefits
     True market orientation
     Doing the right homework
     Precise product definition early on in the project
     Tough go or kill points or decisions during the process
     Ensuring availability of resources for the selected projects
     Empowered cross-functional teams and project leaders
     And more

A well-designed Stage-Gate® process adheres to the formula for success
The process works like a checklist to ensure that the formula for success and speed is applied in every single development project.


A typical process for larger projects

Idea   Preliminary
investigation		 Business case   Develop-ment   Test and validation   Production and
full launch
  Idea screen
   Preliminary approval
 		  Project approval   Review of
development result
   		Product release
   Review of business results
  

Can your company improve at all?
Perhaps your company already has a formal process. The question is: can it be improved? You can get a rough idea by asking yourself a couple of questions about your performance.

     Is our success rate for new products around 80%?
    Is the majority of our projects completed on time?
    Do you measure your new-product performance at all?

The results you can expect
By making a determined effort you can streamline your process and improve your results considerably in just a year. By implementing a high quality process you will ..

     increase your ratio of successful products
     increase earnings from new products
     shorten the time-to-market by around 30%
     increase the ability to comply with development plans


Get more information

    


<font size="4">A high quality best practice model</font><br /><br /> <a href="why-stage-gate.html">The average success rate new products is 56%. Best practice developers have a success rate of 78%</a>.<br /><br /> <strong>Use the law of gravity for new products</strong><br /> Stage-Gate is a systematic way of applying the success principles. Be careful, however. Many companies have a development system. But important best practices are missing and therefore product development does not generate enough profit. Be sure how to implement the <a href="stage-gate-best-practices.html">winning principles or best practices</a> are and use them properly.<br /> <br /><br /> <strong>Stage-Gate® Drives Profit and Growth</strong><br /> Higher profitability<br /> <ul type="circle"> <li>Higher profitability from your new products.</li> <li>Higher success rates.</li> <li>More customers are exited and ready to pay a price premium.</li> </ul><br /><br /> Higher speed<br /> <ul type="circle"> <li>Shorter time from idea to profit.</li> <li>More projects on time and budget. </li> </ul> <br /><br /> <strong>Certain key best practices makes for higher new product performance. Some of them are:</strong><br /> - Products with a superior differential advantage.<br /> - Strong market orientation. <br /> - Solid homework before development begins. <br /> - Sharp product definition before development. <br /> - Tough Go or Kill decision points during development. <br /> - A complete and yet flexible framework with no omissions of error. <br /> - Dedicated and empowered project leader and team. <br /><br /> A high quality Stage-Gate system secures that best practices are built into each and every development project. ©Jens Arleth, 2008